The mission for brand Ingfit is to get the people of the UAE back outside and to get them fitter.
Launched two years ago, the online platform sells healthy food products and was created to radically transform the health of the UAE through education, coaching and products that consistently comply with cutting-edge nutritional science.
Even the brand name, Ingfit, was chosen to spread the message of “getting fit,” while keeping it short and catchy. “Our promise is to provide customers with the cleanest and healthiest ingredients in the products that we sell on our platform, along with lifestyle guidance and support that match every development made in the field of health and wellness,” states Co-Founder and General Manager of Ingfit, Lee Sandwith.
“We started Ingfit with only two products, steadily adding more as we built new partnerships, aligned with customer needs,” Sandwith shares. The brand portfolio now includes over 500 products, as Ingfit has formed synergistic partnerships, especially with other local businesses. Today, Ingfit offers everything from healthy groceries and snacks to keto food essentials and much more. “We have recently developed our systems to build a platform for local brands, especially those that produce freshly made products with a shorter shelf life. Currently, we are working with around 10 local brands, with many more in the pipeline,” Sandwith adds.
