Ikea in Singapore are to open the first ‘small-store’ concept in Southeast Asia, inside Jem Mall, which is located on 50 Jurong Gateway Road.
The new Ikea Singapore store will open next year, taking up about 6500 sqm across three floors of the mall and it will mark Ikea’s third shop in the city.
The ‘small-store’ concept is still relatively new globally. The concept is the opposite of traditional Ikea stores. The new store will combine the full Ikea product range into one department, which will reduce the time it takes to navigate around the store and furthermore the store will not feature a children’s playground, but will include an Ikea restaurant serving Swedish meatballs and fried chicken wings, among other items.
“We see a bright future ahead for our store, Jem is one of four malls connected to the Jurong Gateway, linked to public transport. At Jem, Lendlease has curated a combination of great F&B offer with fashion, groceries and entertainment to create an everyday meeting place for the many people.” – Sebastian Hylving, property & expansion director at Ikea Southeast Asia & Mexico.
