One of the largest specialty candy retailers in the US, It’Sugar, has expanded its footprint across its home territory.
It’Sugar has opened its 125th US location, a 1,700sq ft store at the Galleria at Crystal Run in Middletown, New York. The store features more than 300 “Chews-Your-Mix” candy bins filled with an array of sweets, ranging from classic favourites to trendy treats. It also carries private label and TikTok-inspired items as well as international candies.
“It’Sugar is more than a candy store,” said Jonathan Schwartz, VP Real Estate of It’Sugar. “We deliver a customisable candy experience unlike any other, with our ‘Chews-Your-Mix’ bulk offerings. This location offers multiple fillable options. Our goal is to create an environment where people of all ages can feel like a kid in a candy store.”
It’Sugar is planning to open additional locations this year. The company, which has more than 150 locations in the US and Canada, is a subsidiary of BBX Capital.