Kering has now announced that it will participate in the Shanghai New Product Launch Festival 2020 as part of the 5th May Shopping Festival. At the festival, Kering will showcase the latest in fashion, leather goods, jewelry, and watches from its renowned Luxury Houses. Organized by the Shanghai Municipal Government, the Shanghai New Product Launch Festival 2020 has officially started on 5th May and will run until early June.
“The Shanghai New Product Launch Festival 2020 is an exciting opportunity to showcase the very latest from our beloved Kering Houses in China market. Brands from Kering luxury houses are enthusiastic about showcasing nearly 40 new products from 2020 Spring Summer Collection in the Shanghai New Product Launch Festival 2020 under the May 5 Shopping Festival, tapping into the demands of Chinese consumers, our confidence in China’s long-term development remains strong and we are committed to the country. We greatly value the support of the Shanghai Municipal Government and welcome the opportunity to take part in this festival,” – Jinqing Cai, President of Kering Greater China.
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