Maison of Krug has introduced a Champagne experience that unites a collective of Krug Lover artists in the creation of the first-ever collaborative Krug Echoes musical compositions.
Starting this month, the Tasting Sound experience will launch at Krug Studio pop-ups worldwide so visitors can indulge in the limited edition offers to enjoy this unique fusion of palate pleasures and enchanting music.
Debuting in Japan from 3 October to 9 October, the pop-up travels to Italy before making an appearance in Hong Kong from 20 November to 3 December.
Known as Tasting Sound, the immersive music-pairing experience invites customers on a journey into the craftsmanship behind the new Éditions of Krug Grande Cuvée and Krug Rosé.
