The flagship will be located at Le Meurice, in the heart of Paris.
The flagship launch follows an exclusive partnership and successful relationship that already exists between the hotel and beauty brand. A deal was struck between Le Meurice and La Maison Valmont back in 2007, where the luxury beauty brand was chosen to provide cosmetics and advice for the hotel’s spa.
“Like a prestigious family house, we call it ‘La Maison Valmont’ in French. This new flagship store will bring together the existing elements of our Swiss heritage, outstanding service, cosmetic expertise and fine fragrances… and will blend them with the elegance and artistic flair of Paris.”
The boutique features the traditional white and gold décor that is typical of the brand as well as a selection of personalised artworks by such artists as Christy Lee Rogers and David Tremlett.
