The inclusive two-day event across six Landsec destinations will feature beauty-themed offers and giveaways, as well as empowerment experiences.
Landsec has announced a new beauty-themed event, ‘Be Your Beautiful’, which will run across key retail destinations within the portfolio, commencing at Buchanan Galleries, Glasgow on 26 June. It will then move to Trinity Leeds, Bluewater Kent, St David’s Cardiff, and Westgate Oxford in the following weeks, culminating at White Rose Leeds on 31 July.
The two-day themed event is part of a wider campaign shining a spotlight on beauty, cosmetics, and health & wellbeing. Each location will feature a dedicated line-up of giveaways and empowerment opportunities, emphasising the values of kindness, self-care, and being true to yourself.
Bruce Findlay, Managing Director, Retail at Landsec commented on the initiative: “This is a fantastic initiative that brings together the power of our brand partners along with our expertise in curating events that provide our guests with an experience that can’t get elsewhere. It’s a win-win for our brand partners, our guests and the community in which we operate. Through this type of activation, we’re creating a platform for our brand partners to thrive, and extending the role that our centres play in the lives of our guests.”
