The Argentine clothing firm Le Utthe inaugurated a new store last week in the capital city of the province of Neuquén.
The brand new store is located at number 42 of Avenida Argentina in that town. For the occasion, the brand held an opening event with prizes and raffles.
“It is a very important position for the company, because it is one of the places that sells the most in the country and a brand positioned in the city,” said Eugenia Zinna, from the firm’s marketing department, in dialogue with the local media LM Neuquen.
Three months ago Le Utthe had announced an investment of 10 million dollars to expand its production capacity by 20 per cent. In addition, at that time they detailed that they will seek to open at least five new stores throughout 2023, of which Neuquén is one of them.
Although in 2022 Le Utthe produced seven million garments, the goal for 2023 is to reach nine million. The brand was born as a family business in the city of Bragado, province of Buenos Aires. It currently has almost 60 of its own stores, a presence in 21 Argentine provinces and a state-of-the-art plant.
