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Life By Vivara Unveils New Unit

Life By Vivara continues its expansion strategy. The collectible jewelry brand of the Vivara group announced the opening of a store in Shopping São José, the largest shopping mall in the metropolitan region of Curitiba, Paraná in Brazil.

Located on the L1 floor of the establishment, the store offers, among other things, the new Life by Vivara collection created in collaboration with actress and brand ambassador Marina Ruy Barbosa. Entitled, the collection consists of nine pieces of jewellery in silver and colourless stones in shades of aqua green, including three earrings, two necklaces, a bracelet and three rings.

“It is an honour to welcome such a relevant brand to our customers to have an even more complete experience in our mall,” says Talita Dallmann, Marketing Manager at Shopping São José. “We are happy to provide our customers with this additional gift option for Christmas,” she concludes.

According to Francisca Negreiros, Manager of Life By Vivara, the choice of the mall was a good one. “Life By Vivara is a brand with a long history and we didn’t have any stores in the region yet. We believe in the huge potential of the new unit in the mall. Expectations are high for Christmas sales,” she says.

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