The brand has opened the shutters of a new boutique located in the L’Illa Diagonal shopping centre, on the Diagonal Avenue in Barcelona.
The new space has a total area of 49sq m, where the Catalan firm houses the entire range of its more casual line of the same name, its premium offering Lola Casademunt by Maite and even its wide range of accessories. The store has been designed under the firm’s new image, characterised by a functional and monochromatic decoration that gives special prominence to the collections, in order to optimise the customer experience.
This is the brand’s second establishment in Barcelona, joining its flagship located at number 72 on Rambla Catalunya, which reopened its doors exactly one year ago after a process of updating and refurbishment.
“At Lola Casademunt we are expanding our presence in Barcelona, a key city where our brand was born and where we have seen it grow. This is another opportunity to bring the brand closer to our customers. And, therefore, a new strategically important opening that confirms our growth and expansion plans, which involve continuing to open new stores and enter new markets throughout 2024,” explained CEO Paco Sánchez about the brand’s current growth strategy.
Founded in 1981 in the Barcelona town of Cardedeu, the woman’s fashion company is in the process of national and international growth. It currently has a commercial network of around 550 points of sale spread across more than 36 markets around the world.
