The brand has launched a new store in Lucknow in Lulu Mall and it displays the brands statement and lightweight designs.
“The newly opened store, SWA Diamonds brings you a curated collection of illustrated diamond jewellery,” announced Lulu Mall on Facebook on 31 January. “Gift yourself or someone special a piece of jewellery to be forever loved and cherished. Shop your favourite collections from Lulu Mall, Lucknow.”
The brand has also recently launched a ‘Bangles’ and an ‘Earrings’ collection which features everyday jewellery items. With lightweight and simple designs, the pieces are designed to be worn with western or ethnic dress.
The company now has a portfolio of over 150 stores and is based in Kozhikode.
