Deal hunters take note as Macy’s expands its Backstage locations across the country this spring. Beginning April 9 and rolling out through June 2022, Macy’s will open 37 new Macy’s store-within-store Backstage locations nationwide, offering shoppers another way to find and express their personal style at significant savings on fabulous finds.
Macy’s Backstage store-within-stores range from 11,000 to 16,000 square feet of retail space, delivering a constantly changing assortment of on-trend finds. With best-in-class fashion for those who love the thrill of the hunt, customers can find something to fit their style in apparel for women, men, and children; a wide range of toys, housewares, beauty products, designer handbags, activewear and gifts your furry friends will love, plus more.
“Macy’s Backstage inspires customers to express their personal style through its offerings of quality merchandise and brands at great prices, which is why we look forward to bringing Macy’s Backstage into more of our local communities,” said Michael Hersh, Macy’s vice president of off-price. “We are especially excited to bring Backstage to our downtown stores in Chicago and New York City as the brand expands nationwide.”
Fueled by the growth of Macy’s Backstage in nearly 300 stores nationwide, Macy’s will open a Backstage inside the iconic Macy’s State Street flagship store in Chicago on April 9. The deal-friendly shopper’s paradise will also expand to Macy’s New York City flagship store, Herald Square, with over 15,000 square feet of dedicated store within store retail space in May. Customers will be able to shop from luxury to off-price all under one roof.
Macy’s accelerated its off-mall, small format expansion last year with two new free-standing Backstage locations in Dallas, TX and three Market by Macy’s locations in Dallas, TX and Atlanta, GA. Macy’s continues to shift its store fleet to meet the needs of changing consumer behaviors and plans to open additional off-mall locations throughout 2022.
The first set of store openings in April includes (* indicates flagship locations):
April 9, 2022:
- Macy’s Kenwood Towne Centre- Cincinnati, OH
- Macy’s Mall of Georgia- Buford, GA
- Macy’s Mall at Greece Ridge- Rochester, NY
- Macy’s Oxford Valley- Langhorne, PA
- Macy’s Santa Maria Town Center- Santa Maria, CA
- Macy’s State Street- Chicago, IL*
- Macy’s Tyrone Square- St. Petersburg, FL
April 23, 2022:
- Macy’s Chandler Fashion Center- Chandler, AZ
- Macy’s Easton Town Center- Columbus, OH
- Macy’s Florence Mall- Florence, KY
- Macy’s Imperial Valley– El Centro, CA
- Macy’s La Cumbre Plaza- Santa Barbara, CA
- Macy’s North Dartmouth- Dartmouth, MA
- Macy’s Peachtree Mall- Columbus, GA
- Macy’s Salem Center- Salem, OR
- Macy’s Sherwood Mall– Stockton, CA
- Macy’s Southpark Center– Strongsville, OH
- Macy’s Westfield Brandon- Brandon, FL
- Macy’s Westfield North County- Escondido, CA
The following grand opening dates will be announced later this spring (* indicates flagship locations):
May 2022:
- Macy’s Bolingbrook- Bolingbrook, IL
- Macy’s Boise Towne Square- Boise, ID
- Macy’s East Lansing- Okemos, MI
- Macy’s Fashion Place- Murray, UT
- Macy’s Fox Valley- Aurora, IL
- Macy’s Herald Square- New York City, NY *
- Macy’s Valencia Town Center- Santa Clarita, CA
- Macy’s West Acres Mall- Fargo, ND
June 2022:
- Macy’s At the Shops at Wiregrass- Wesley Chapel, FL
- Macy’s Belden Village Mall- Canton, OH
- Macy’s Cielo Vista Mall- El Paso, TX
- Macy’s Coddingtown Mall- Santa Rosa, CA
- Macy’s Crossroads Mall- Portage, MI
- Macy’s Gurnee Mills- Gurnee, IL
- Macy’s Hilldale- Madison, WI
- Macy’s Manassas Mall- Manassas, VA
- Macy’s Patrick Henry- Newport News, VA
About Macy’s Backstage
Macy’s off-price, on-trend concept, Macy’s Backstage, is a trusted source for quality brands that provides fashion-loving customers another way to shop at their favorite Macy’s store by providing a store-within-store shopping experience with merchandise that is only available at Macy’s Backstage. Shoppers can expect great savings on apparel for men, women and children, as well as deals on an assortment of housewares, beauty, accessories, activewear, designer handbags, much more. Macy’s off-price, business format has successfully accelerated expansion to nearly 300 Macy’s stores nationwide. To support the growth of Macy’s Backstage, a Backstage distribution center in Columbus, Ohio, is dedicated to expediting merchandise to Backstage locations nationwide and ensuring each store always has new and fabulous finds.
