Mode of One is a new menswear brand that celebrates individuality, style and expression, from high-quality essentials to statement-making designs.
Mode of One strengthens Macy’s contemporary menswear assortment and is part of the company’s ongoing private brands re-imagination. The collection is now available on Macys.com, the Macy’s mobile app and in Macy’s stores nationwide.
“Mode of One represents our commitment to offering contemporary menswear that celebrates the individuality of the modern man,” said Emily Erusha-Hilleque, SVP, Head of Private Brands at Macy’s. “We are strengthening our fashion leadership in our brand portfolio, designing brands rooted in the customer’s voice and anchored in elevated trend, quality and cultural relevancy. We are excited to introduce Mode of One to our customers and look forward to seeing how they make it their own.”
Macy’s spent over two years refining the concept and designing Mode of One to ensure the customer’s voice is at the centre. The brand reflects the extensive research conducted on men’s trends and style preferences and was inspired by street style, art, sports, music, technology and entertainment. For the launch collection, Macy’s collaborated with graphic designer Tyrell Waiters who created original graphics and artwork and Ouigi Theodore, founder of The Brooklyn Circus, who served as the stylist for the collection.
Macy’s believes that everyone has their own unique “mode” of how they ensure that they show up feeling their best. The word “mode” is a nod to dynamic style and the functional belief that personal style can evolve as a method of self-expression.
