Myer to relaunch click-and-collect, ready for Mother’s Day (Australia)

Myer, the department store chain are relaunching their click-and-collect at 22 stores this Sunday in a bid to avoid delays in the delivery of online orders for Mother’s Day, which occurs one day before the retailer’s bricks-and-mortar stores are due to reopen on May 11.

Myer experienced an incredible 800 per cent increase in online purchases over the Easter long weekend, with beauty and homewares seeing the strongest uptake.

Mother’s Day is expected to drive another big surge in online sales for Myer, however with the nation’s courier services already struggling to keep up with the rise in parcel volumes, it’s a double-edged sword.

‘Our dedicated teams are working hard to ensure all customers receive purchases as quickly as possible, but for greater convenience, ahead of Mother’s Day, we’ve reinstated Click & Collect at 22 stores nationwide between 26th April – 10th May.’- Geoff Ikin, Myer’s Chief Customer Officer.

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