Called Taelor, the online men’s clothing rental company plans to help men dress themselves in up to date fashion whilst also reducing their carbon footprint.
When signing up, customers will be asked to fill out a style questionnaire to receive a personal consultation with one of Taelor’s stylists who will then, aided by Artificial Intelligence technology will select clothes for the customer based on their sizing and personal preferences outlined.
Clothes are shipped directly to customers, who can either wear them for two weeks and return them or purchase them with up to 70 per cent off the retail price. For a monthly flat fee of $59.99, customers will receive two boxes of shirts per month, with each box holding four shirts.
Founder, Anya Cheng, commented: “Our goal is to provide individuals with stylish, everyday menswear, and help the environment at the same time. When you rent clothes instead of buying them, you not only save the time and energy of having to search and shop for clothes, but you also avoid sending unwanted clothes to a landfill.”
