New Flagship Opens in Paris

Five years after opening a vibrant concept store on three levels at number 66 of the avenue, the US sneaker retailer has done it again, opening a second store at number 36.

While the existing store is still open, Foot Locker has gone for even larger premises, in what is said to be its biggest European store, taking over a former Gap flagship.

The 392sq m ground floor of Foot Locker’s new store is dedicated to men’s shoes, while on the first floor 310sq m are dedicated to women’s and children’s shoes and the 184 square meter basement is home to basketball mania.

“The store offers a top-notch sales journey, including technology-driven experiences for customers as well as original artworks by local artists, inspired by the city of Paris itself,” said Foot Locker in a press release.

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