A partnership between Alceon and The Lego Group will see the opening of a new certified Lego store in the Hunter Region, Charlestown Square, New South Wales.
The upcoming 180sq m store will include a wide selection of Lego sets, including regular limited editions, activities and events only available in-store.
According to the Alceon Group, the new store will be a multi-sensory, interactive retail destination with eye-catching features such as the signature Pick A Brick Wall, hands-on play opportunities and larger-than-life brick models.
Richard Facioni, Alceon Group Executive Director, said in their new AG Lego certified store, builders of all ages will be inspired by the “unique in-store features and endless creative opportunities, with millions of Lego bricks in the new store at any given time.”
In the last year, the Alceon Group and Lego have opened six new AG Lego certified stores across Australia and New Zealand. The new store’s grand opening date will be announced over the coming weeks.
