The Ralph Lauren brand continues to expand its presence in the Portuguese market with the opening of its first store in the north of the country.
Launched in the NorteShopping centre, the latest Ralph Lauren store in Portugal is its third in the country and the new point of sale is in line with the expansion strategy of the business in Europe and Asia. At 200sq m, the new store houses women’s, men’s and children’s fashion items, in a space designed in a way to reflect university sports mixed with outdoor life.
The opening of Polo Ralph Lauren in NorteShopping follows the brand’s expansion plan in the Portuguese market, which started in July 2019 with the opening of a first store in Amoreiras Shopping, in Lisbon, followed in October of the same year by a new space in Oeiras. The Ralph Lauren group also has two outlets in Portugal: a Ralph Lauren Classic space at the Freeport Lisbon Fashion Outlet and one by Polo Ralph Lauren at Vila do Conde Porto Fashion Outlet.
