The Watches of Switzerland Group has opened a new TAG Heuer boutique in Watford at intu Watford.
The UK’s leading luxury watch specialist has opened doors on a 37sq m space that is located in the iconic Harlequin Centre, and visitors to the store will find a boutique that represents the DNA of TAG Heuer.
Over 150 timepieces are available for purchase including TAG Heuer’s newest launches, such as the TAG Heuer Connected watch, as well as much loved heritage pieces. Alongside this third generation Connected Watch, the boutique features models from the Carrera, Aquaracer, Monaco, Formula 1, Link and Autavia collections.
Commenting on the boutique opening, Rob Diver, Managing Director of TAG Heuer UK and Ireland, said,
“With the opening of the Watford boutique, we are delighted to be able to bring customers a full and immersive TAG Heuer experience. It is an exciting time as we look to grow our retail offering and activity around the UK with this new boutique, the final of three opened over the summer months with The Watches of Switzerland Group. As TAG Heuer already enjoys very high levels of awareness all over the country, we look forward to building on this even more by showcasing the best of TAG Heuer and this fruitful partnership.”
Craig Bolton, Executive Director at The Watches of Switzerland Group, said, “We are delighted to announce the opening of a wonderfully modern TAG Heuer boutique in Watford’s iconic Harlequin Centre and excited to see The Watches of Switzerland and TAG Heuer partnership continue to grow from strength to strength.”
