Global lifestyle brand Nobu Hospitality which was founded by Nobu Matsuhisa, Robert de Niro and Meir Teper, have continued its global expansion.
Nobu Hotel and Restaurant Marrakech is a joint collaboration between Hivernage Collection, MC Hotels (the owners of the Nobu Hotel Marbella, Marbella Club Hotel and joint owners of the Nobu Hotel Ibiza Bay) and Nobu Hospitality, which will lead the transformation of The Pearl Marrakech into a Nobu Hotel and Restaurant in the third quarter of 2021.
King Mohammed VI’s “Tourism Development Strategy Vision 2020” plan has been the driving force at encouraging foreign investment in Morocco’s tourism sector. His Majesty has outlined great vision and Nobu is pleased to be entering the market at this exciting time.
Ahmed Bennani, President Hivernage Collection said, “The partnership with Nobu Hospitality with the launch of the Nobu Hotel and Restaurant Marrakech will enable our existing Pearl Hotel to be taken to next level. It is further significant, as the launch in Marrakech will be the first Nobu Hotel in Africa. Marrakech as a destination fits seamlessly within the Nobu Hotel collection and we expect it will be embraced by locals and the strong base of European and US Nobu customers.”
