The new shop in Darwin will offer coastal apparel for men, women and children and will feature Okanui’s ‘Escape the Everyday’ style.
“With the surge in both domestic and international visitors, Darwin is buzzing with energy and we see the Northern Territory as a huge opportunity for Okanui to expand its retail presence,” said Simon Kasprowicz, Okanui CEO.
“This dynamic city has established itself as a key gateway, contributing to a record-breaking $2.3bn in visitor spending across the NT last year. Our team has worked hard to create a space that reflects the brand’s positioning of Escaping the Everyday,” said Kasprowicz.
The brand witnessed a 150 per cent sales increase last year, which was part of the reason for its decision to expand its retail footprint in Australia. The new store, located at E2, 19 Kitchener Drive, takes Okanui’s store count to nine.
