The UK’s first choice indoor family activity brand, Oxygen, has announced the acquisition of regional trampoline operator, RedKangaroo.
Under the acquisition, Oxygen will continue to operate RedKangaroo’s sites in Reading, Nottingham and Coventry under the RK brand with the view to integrating them into the Oxygen brand in the months ahead.
RedKangaroo is Oxygen’s third acquisition in nine months, following the purchase of trampoline parks in Wilmslow and Rayleigh earlier this year, and takes the company to nine locations, with the portfolio also including The O2, Croydon, Derby and Acton in West London.
Stephen Wilson said: “We believe Oxygen stands out in the indoor leisure sector: with Literacy Capital we have backers working with us as active partners; we are building an outstanding leadership team with the necessary experience, ambition and track record of success; and our concept moves on what people expect from trampoline parks, with an emphasis on a people led customer experience focused on the entire visit, not just the activities and equipment. These factors are driving our expansion, with the acquisition of RedKangaroo a significant milestone in our strategy.”
