Located at Hong Kong’s Pacific Place Mall, the new store houses women’s and men’s apparel as well as accessories, footwear, handbags and fine jewellery.
Since inception in 1947, Christian Dior has been synonymous with ultimate luxury, feminine elegance and couture creativity. This new store is heavily inspired by this trio of inspirations – a soft colour palette is punctuated with flecks of gold providing the ultimate luxurious, elegant and feminine space in which to browse Dior’s new season must-haves in ready-to-wear, leathergoods and accessories that have been designed by Artistic Director of Dior, Maria Grazia Chirui.
Customers are also able to browse a selection of the brands iconic creations including the Dior Book Tote and Saddle Bags with the option to add a selection of personalised elements, making the pieces even more unique. This new innovative service provides customers with a new concept of luxury and reflects the brand’s new technologies that are keeping the iconic brand relevant in today’s ever-changing retail world.
