The Italian jewellery brand, which was founded in Valenza in 1968, has opened its first boutique in Moscow’s TSUM.
Occupying a space of 35sq m, and designed in collaboration with Pasquale Bruni’s daughter, Eugenia, the new store has been conceptually conceived in the same style as the brand’s existing boutique on Via Montenapoleone in Milan.
The design of the boutique itself has been inspired by the petals of a flower, an iconic element of Pasquale Bruni’s iconic collections. Illuminating the flagship, chandeliers have been implemented, the lines of which also resemble a flower.
Eugenia Bruni, who has also served as Creative Director of the company since 2001, said: “We wanted to create the perfect space that reflects the soul and essence of the company. In the Temple of the Feminine, you can have an intimate one-on-one dialogue with our creations.”



