Dedicated Petco shop-in-shops will be available in 450 Canadian Tire stores – or 90 per cent of the chain’s locations – across the country by this summer.
The expansion of the partnership will help the US retailer further its reach into Canada’s $5.3bn pet market with an expanded offering of Petco’s premium, owned and exclusive pet products. An estimated 90 per cent of Canadians live only 15 minutes away from a Canadian Tire store.
Petco’s partnership with Canadian Tire, the seventh largest retailer in Canada based on revenue, dates back to 2018, when it entered into a deal for Canadian Tire to carry an assortment of Petco’s products in stores and online.
“Canadian Tire’s legacy as an admired go-to retailer for living, playing, fixing, automotive and seasonal products has cemented them as a household name in Canadian homes,” said Amy College, Chief Merchandising Officer, Petco. “Through our exclusive expanded partnership with Canadian Tire, we’re growing awareness of — and access to — Petco’s health and wellness products within Canada’s dynamic and rapidly growing pet market. These shop-in-shops will continue to bring innovation to existing Canadian Tire pet parents and attract new customers for years to come.”
