The state-of-the-art immersive showroom experience forms a part of the technology company’s new Middle East office and underlines the company’s commitment to the region.
Pixel Artworks are specialists in light and pixel technology, their projects cover the full spectrum of technologies from enhanced 3D projection mapping, innovative LED systems and large-scale OLED installations. With skills across technical expertise, sophisticated animation, immersive audio and interactive elements, Pixel Artworks are able to create virtually limitless concepts.
The company has been responsible for a number of largescale installations in the Middle East including the ‘Essence of Expo’ – a new AV installation that transformed Dubai International Airport’s Terminal 3 Arrivals Hall into a giant LED and audio installation; ‘Gulf Air’ – located in Bahrain, this is one of the world’s tallest project mapping shows ever displayed onto the Four Seasons Hotel in Bahrain and a travelling pop-up LED and OLED cube which toured a number of Dubai’s key districts including Downtown Dubai Mall, highlighting aspects of Expo 2020.
The new showroom experience gives visitors the opportunity to explore how some of Pixel Artwork’s projects are created in a completely immersive environment.



