The premium electric vehicle maker owned by China’s Geely, is planning a big expansion of its showroom network in the mainland.
The expansion is under consideration as the company prepare for a delivery of cars to compete with Tesla Inc’s locally made Model 3. The company have moved forward with this expansion of its showrooms because this differentiator is becoming important for electric vehicle makers in the world’s biggest auto and EV market.
Polestar plans to deliver Polestar 2 electric sedans in China from July and the company currently has one showroom, in the capital of Beijing. The plan for Polestar is to have 20 showrooms with the majority of these opening in the third quarter of this year.
The automaker which is based in Gothenburg, Sweden, started producing Polestar 2 sedans earlier this year in China and will also export them to Europe and the US. It will open showrooms firstly in Shanghai and then expand to coastal Ningbo, northern Tianjin and southern Guangzhou. The showrooms will be mostly in shopping malls.
