The brand has unveiled its first pop-up store in the US opened its doors at South Coast Plaza in the greater Los Angeles metro area.
Collaborating with a cluster of iconic brands at this impeccable retail location, Pop Mart is aiming to widen the appeal of art toys in the US market.
Justin Moon, Vice President of Pop Mart and President of Pop Mart International, commented: “The US ranks first in the global toy market. In the art toy industry, the consumer market in the US also has huge potential and influence. The influence of American pop culture on a global scale cannot be underestimated, and young people advocate individual expressions. Pop Mart hopes to light up passion and bring joy, establishing close connections with local young people through more diverse ways.”
In addition, to build its offline retail presence, Pop Mart is actively developing its online retail presence thru its global website and three e-commerce platforms. These allow Pop Mart to deliver art toys to 53 countries and regions worldwide.