E-mobility specialist Pure Electric is opening stores in Paris and Madrid at the start of a new push into mainland Europe by the fast-growing British business.
Pure expects to open on the Boulevard de Sebastopol – which runs through the heart of Paris – in early January.
Peter Kimberley, Pure Chief Executive, said the business plans to open at least 10 stores in both France and Spain next year. It already runs 16 in the UK and is poised to open its latest UK store in London Bridge before Christmas.
Mr Kimberely said: “Pure Electric is only two years-old but the business is going from strength to strength and we now feel it’s time to accelerate our plans by taking up stores in Europe.
“On Brexit we’ve worked with our suppliers, warehousing and shipping partners to make sure we’ve done everything possible to maintain business as usual. We’re confident we’ll be able to supply stock to our UK and mainland European customers through any Brexit-related disruption.”
