Smoothie King is set for new growth in new and existing markets as it is expected to open more than 100 locations throughout 2023.
Last year the brand launched more than 160 new sites to new existing markets and will back this up with an additional 100+ stores this year.
The company noted that more than half of the signed agreements are with existing franchisees, which helped contribute to the company’s $618M in system-wide sales and remain a driving force behind Smoothie King’s expansion.
“Over the last few years, we’ve seen an increased demand for healthier food options across the QSR segment and this trend had a positive impact on the brand’s growth,” said Wan Kim, CEO and Chairman. “As we expand our footprint, we will continue to make our brand’s products even more accessible and will work hard to drive profitability for franchisees in all markets.”
