Family-owned national diamond, jewellery and watch retailer, Beaverbrooks, has invested £900,000 with a significant refurbishment of its Reading store which has also seen the introduction of a brand new TAG Heuer Boutique – a first for the city.
Beaverbrooks unveiled the refitted store with new adjoining TAG Heuer Boutique, situated in Reading’s bustling Oracle Shopping Centre. The new dedicated TAG Heuer boutique will provide shoppers with access to a selection of the luxury Swiss watch brand’s most anticipated launches and heritage pieces.
With the refitted store’s dedicated ‘diamond room’, Beaverbrooks’ team of experts will assist customers with those extra special engagement and wedding ring purchases, positioning Beaverbrooks as a true diamond and wedding destination in Reading.
Shoppers will be able to browse Beaverbrooks’ exceptional own brand diamond range, including the newly launched ‘Starlit’, a uniquely designed 15-piece collection representing the stars that light the universe. Also available will be ‘Essence’, a diamond jewellery collection with breath-taking sparkle and a story behind every single design, and ‘Beyond Brilliance‘ – exclusively designed for Beaverbrooks’ 100th Birthday and the only diamond cut of its kind in the world.
