Founded in New York in 2000, yesterday Rodebjer launched exclusively at TheHyundai.com in Korea.
Back at the start of the millennium, Carin Rodebjer set out to build a business with a philosophy rooted in feminist and environmental values. Rodebjer makes fashion with wit, heart and conscience. It is a well-considered uniform, respectful of women’s day-to-day existence and of the planet that she inhabits and designed to be worn today, tomorrow and far into the future.
“We are thrilled to be launching into the South Korean market with our fall collection,” says Carin Rodebjer. “South Korea has such an inspiring fashion scene with conscious consumers that we believe fit well into the Rodebjer vision and aesthetics. This new chapter in our journey is such an exciting one and we’re so pleased that we have the possibility to grow together.”
Rodebjer launches in Korea with the Fall Winter 2021 collection which was inspired by the idea of a Wunderkammer – a cabinet of curiosities, where people put their most precious objects in. This is a symbol which reminds us how selective the design process ought to be, resulting in a collection with a focus on function, beauty and sustainability.
