Rove Hotels, a lifestyle hospitality brand, has announced the opening of Rove JBR, expanding its Dubai portfolio to over 3,600 room keys across the emirate.
The new boutique hotel, located in Jumeirah Beach Residence (JBR), offers ‘Rover Rooms’ and ‘Family Rooms’, with some ground-floor accommodations featuring private terraces on the promenade.
Situated at the start of The Walk JBR, a 1.7km promenade known for outdoor markets and entertainment, the hotel aims to capture the area’s beach vibe while maintaining Rove’s signature amenities.
The property features sustainable practices, including the elimination of single-use plastics and digital processes to reduce paper consumption. Guests will have access to an outdoor pool, co-working spaces and complimentary benefits such as access to a nearby beach club and scooter rentals.
The opening marks Rove’s continued expansion across Dubai, offering varied accommodations from beachfront stays to business hubs.
