The news marks The Deck London’s move of its atelier to Number 19 Savile Row this month, the first shopfront on Savile Row exclusively for women.
Savile Row is the global centre for luxury and bespoke tailoring, producing some £20m worth of bespoke suits per annum. The Row itself is home to over 100 working tailors, whose craft has been perfected on the street for over 200 years. The street’s history has a wealth of notable female clients, including Naomi Campbell, Twiggy, Coco Chanel and Bianca Jagger, who have all been dressed by Savile Row tailors.
Currently in Chelsea, the new showroom will open in September and is located in a beautiful space spread over 3,000 square feet featuring original panelled walls and a private fitting room for client appointments. The space will be exclusively furnished by Oka.
Daisy Knatchbull, Founder of The Deck commented “We have had a really exciting first year, despite the ongoing effects of the global pandemic. We have been given this fantastic opportunity to start a new venture on Savile Row and sit alongside the best tailoring houses in the world. Our focus continues to be conscious consumerism and ensuring that your investment into a tailored suit from The Deck will immerse our company values of durability, longevity and versatility. We are looking forward to welcoming our clients old and new to Savile Row.”
