More than 125 prestige beauty brands will be coming to Sephora at Kohl’s as part of their new omni partnership.
The carefully curated Sephora at Kohl’s assortment, will be available on Kohls.com and initially in 200 Kohl’s stores in 2021. The collection will boast some of the most recognisable and coveted brands in makeup, skincare, hair, and fragrance and featured categories like Clean at Sephora.
Some of the most notable brands customers will discover include: Anastasia Beverly Hills, Benefit Cosmetics, Charlotte Tilbury, Fenty Beauty, ILIA, Lancôme, Makeup by Mario, Make Up For Ever, Milk Makeup, NARS, Rare Beauty, Tarte and Too Faced in the makeup category. Skincare will include brands such as Drunk Elephant, Estee Lauder, Fenty Skin, Fresh, Glow Recipe, Kate Somerville, Old Henriksen, Sol de Janerio, Summer Fridays, Supergoop, Tatcha, The Ordinary and Youth to the People.
“We’re thrilled to bring the depth and diversity of Sephora’s brand assortment to Kohl’s that will ensure approachable access to prestige beauty. We are also proud to share that 75 per cent of the brands we’re offering Kohl’s customers are exclusive to Sephora at Kohl’s and Sephora,” said Artemis Patrick, Sephora’s executive vice president and global chief merchandising officer. “All customers who enter Sephora at Kohl’s can expect the same experience, and will find the most highly sought-after brands, that Sephora clients have come to know and love at our freestanding Sephora locations and Sephora.com.”
