Located in the heart of Paseo de Gracia, the new omni-channel store combines in-person and online shopping elements.
The new 500sq m store complements the existing retail landscape where customers are continuing to explore both online and in person shopping options. Alongside a dedicated and curated space full of Sephora’s bestselling products, the new store boasts a selection of facilities including lockers to hold click and collect orders.
The store is a dedicated space where customers are able to explore, look, test and find new trends and make-up solutions, falling in line with the brand’s motto that allows customers to discover the limitless power of beauty.
Monica Cigognini, General Director of Sephora Spain, commented: “Barcelona is a very special city for Sephora, where our stores have always been very successful, and now we are opening this store that perfectly complements Sephora Triangle, our first flagship store, and Sephora Rambla Cataluñ. Due to its location, Sephora Paseo de Gracia is aimed at a very transversal and international public.”
