Northern Ireland’s premier designer outlet, The Boulevard has welcomed seven new retailers to the scheme in the past two years, with Claire’s and LUKE 1977 both opening their doors this Autumn.
The Lotus Property owned retail destination, uniquely positioned in Northern Ireland close to the border with the Republic of Ireland, welcomed global fashion brand Claire’s back onsite in a 532sq ft store in October 2021.
Just one week later, The Boulevard was the chosen destination for British menswear clothing brand, LUKE 1977, as it opened its first store on the island of Ireland in a 1,261sq ft unit, creating five jobs initially. The strong customer base was noted as one of the main reasons why Luke chose The Boulevard as the sweet spot for the first stand-alone store in Northern Ireland.
Claire’s and LUKE 1977 follow big brands like Joules and Molton Brown who opened in 2020, as well as established tenants such as Timberland, Levi’s, Kurt Geiger, GUESS, Jack Wills and Crew Clothing among others to The Boulevard.
Speaking on the strong retailing figures, Lotus Property Managing Director, Alastair Coulson said: “We are extremely proud of The Boulevard as it continues to buck the trend in the retail industry. Welcoming two new stores inside one week and seven in total over the past two years is remarkable considering what a challenging time it has been for the sector.”
