Another Atlanta market shopping centre is about to be reinvented to cater to the region’s growing affluent population.
Following Trademark’s planned remake of North Point Mall in Alpharetta into a mixed-use centre and CTO Realty Growth’s repositioning of Ashford Lane in Dunwoody, CTO has hired JLL to reposition and lease The Collection at Forsyth in Cumming.
“Having collaborated with CTO on the tremendously successful repositioning of Ashford Lane, we are thrilled to be working alongside them again to reimagine another property in metro Atlanta,” said JLL Executive VP Coleman Morris. “We intend to reposition it as the premier shopping, dining, and entertainment hub in Forsyth County.”
CTO converted Ashford Lane into a mixed-use town centre with open-air shops, restaurants, offices, apartments, and a 70,000sq ft green space. The company has stated that it intends much the same treatment for the 560,000sq ft property in Cumming, which it just recently acquired.
“Our success at Ashford Lane positions our team, as well as JLL’s, to create the right roadmap for a pedestrian-centric environment that today’s consumers crave. We’ve seen first-hand how the tenant mix and concepts implemented at Ashford Lane have resonated with the community, ultimately driving foot traffic to the property,” CTO related in a statement.