Spanish designer creates distinctive interior for new shop

Francesc Rifé pairs raw concrete with pink fabric in ASH Mallorca shoe shop.

Spanish designer Francesc Rifé has created a distinctive interior for a shoe store in Mallorca, using shades of soft pink and pale grey. The ASH Mallorca store in Palma features curving concrete surfaces along with suspended black shelves all set against a backdrop of soft pink curtains.

There are few other elements in the 95sq m space, ensuring that shoes are able to stand out. “A conscious and austere selection of materials defines the shape and configuration of space,” said Francesc Rifé Studio. “The hardness of the concrete gives way to the softness of the fabric, and the virtues of the curved lines compete with bold footwear proposals with a great personality.”

The ASH Mallorca store is organised over two levels. On the ground floor, a central walkway is framed on both sides by raised concrete platforms. Slender shelves are set above these platforms, supported by black steel tubes that extend from floor to ceiling.

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