Starbucks to look at Artificial Intelligence

The coffee chain gaint, Starbucks is now seeing a number of benefits from deploying artificial intelligence (AI)-equipped hardware and analytics. Starbucks are planning to deploy 4,000 AI-enabled Mastrena II Espresso makers this year.

‘We will see the most significant deliverable around how we will integrate AI into understanding how to deliver the best coffee experience and also reducing the amount of time it takes to deliver and then giving us a chance to provide a variety of coffee to our customers,” said Brewer. “There’s also other innovation happening around Deep Brew. It will show up in various aspects of the business, but the equipment position is our strongest position right now.’

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