The brand has unveiled a one-of-a-kind destination with a stunning, one-of-a-kind design in New York City.
Starbucks Reserve at the landmark Empire State Building offers exclusive experiences that include hands-on coffee workshops, guided tasting flights and an array of new premium coffee beverages and cocktails. Spanning 23,000sq ft and three floors, the store also features a full-service bar and restaurant, with an extended menu of food items exclusive to the location.
“Starbucks Reserve locations are designed to spotlight our exquisite Starbucks Reserve coffee and showcase our heritage, expertise, and dedication to coffee craft through interactive coffee experiences where barista craft is the cornerstone,” said Mark Ring, Senior VP of U.S. Retail at Starbucks. “The Starbucks Reserve Empire State Building store is a one-of-a-kind destination that highlights our commitment to push the boundaries of coffee craft and offer our customers new, immersive and multi-sensory coffeehouses that are designed to inspire and create moments of connection in this special space.”
