Though India-born, Styched’s fashions are not ethnic but have global appeal as they aim to cater to the wider international market.
The fashion-crazy young and not-so-young crowd in the UAE can now indulge in a guilt-free shopping spree for trendy, affordable and sustainable designer wears, with India-based niche fashion brand Styched making a big-bang entry into the country’s market – the first port of call in its ambitious international expansion plans – with a mission to democratise youth fashion globally.
Though India-born, its fashion wears are not ethnic but have a global appeal, aiming to cater to the wider international market, targeting men and women in the age bracket of 20-40 with modern, contemporary lifestyles, mid-to-high disposable incomes and who want to stay ahead of the trends.
The brand announced its arrival with the launch of ‘The Styched Collective’ in the UAE market, which is now live in the UAE on the company’s dedicated D2C website www.styched.ae and leading marketplaces like Amazon and Noon. It will soon be launching on other marketplaces like 6thStreet.com and Namshi.
