The new location has been opened in partnership with Beaverbrooks.
Located in the Intu Chapelfield Shopping Centre, Norwich, the new boutique will include a selection of TAG Heuer’s most anticipated launches and most loved heritage pieces for guests to browse and purchase. One of the recent launches that will be enjoyed by the boutique is the TAG Heuer Carrera Chronograph collection which showcases advance watchmaking technology. Beloved TAG Heuer classics such as the Aquaracer, Monaco, Formula 1 and Autavia collections will be available alongside their new additions.
Rob Diver, Managing Director of TAG Heuer UK and Ireland has commented on the boutique opening, saying: “We are delighted to be opening this new Norwich boutique with Beaverbrooks. This store will enable us to offer customers a full and immersive in-store TAG Heuer experiences in East Anglia.”
The new boutique sports the brands iconic red colour in keeping with other TAG Heuer stores.



