The US-based restaurant company is making plans to launch 75 locations over the next 10 years in Asia.
This upcoming growth will zoom in on South and Southeast Asia and is being undertaken through the extended partnership with master franchisor Universal Success Enterprises. This deal is set to generate more than $500M in revenue throughout the next ten years.
Ray Blanchette, CEO aft TGI Fridays, said Universal Success Enterprises’ deep experience in the marketplace will ensure the brand and its offerings are relevant to consumers.
Universal Success Enterprises are headquartered in Singapore and currently operates three TGI Fridays restaurants in India. The company has experience in the restaurant industry after previously introducing Outback Steakhouse to important markets such as Singapore, Malaysia, Indonesia, Thailand and the Philippines.
