An innovative pop-up experience called The Bay at Stackt Market has been announced by The Bay.
The pop-up experience will be held in Canada’s largest shipping container market. The pop-up is a digitally integrated shop, and features The Bay’s holiday gift collection.
The pop-up will feature brands including Ugg, Zwilling, YSL, Grace and Stella and Herschel amongst others and it will use See It Scan It Ship It technology, allowing customers to simply scan one of the 50 curated brands on show and check out. The product will then be sent to the customer’s home the next day, allowing a customer to make a purchase without having to carry the item around the next day.
“The assortment at Stackt has been thoughtfully curated to appeal to the local market, providing holiday inspiration to make shopping for the season effortless. I truly believe shoppers will be surprised and delighted to find all The Bay has to offer, especially with our new marketplace,” said Chief Merchant at The Bay, Laura Janney.
