The brand, which offers limited edition sneakers and high-end streetwear, has opened its first boutique in the UK in Harrods.
The 2,000sq ft space is situated on Harrods’ second floor in the menswear hall and will offer the latest limited-edition trainers from brands including Yeezy, Jordan, Off-White, Supreme and more. The partnership between Edit LDN and Harrods intends to bring a greater choice and accessibility for Harrods shoppers.
The move comes at a crucial time, with demand for limited-edition sneakers soaring. According to research recently conducted, the marketplace is worth around $6bn a year, a figure which is expected to continue rising and hit $30bn by 2030.
Moses Rashid, Founder and Chief Executive of Edit LDN, commented: “We want to expand and increase accessibility for people who want to own limited edition sneakers around the world. Being the first sneaker reseller in Harrods is a proud and milestone moment for the company and it’s great to see such as global mega-brand engaging with the sneaker market.”
