The Hoxton is set for its biggest year yet with 2022 seeing the brand spreading its footprint further across Europe with opening in new cities Barcelona, Brussels and Berlin.
The Hoxton has continued to go from strength to strength in recent years, scaling its portfolio of open-house design-led hotels in key cities across Europe and North America. Locations currently include London (Shoreditch, Holborn and Southwark), Paris, Amsterdam, Rome (opened May 2021), New York, Portland, Chicago and Downtown LA. Now the brand is preparing to launch new locations.
The Hoxton, Poblenou, which takes the brand to Barcelona, will bring 240 light and airy bedrooms; a stunning ground floor restaurant, bar and terrace; a shaded rooftop taqueria and pool; a basement events space that will host local cultural programming; and The Apartment, the brand’s unique and multi-functional meeting and events space.
Occupying a brutalist-style tower building and the former Belgian IBM Headquarters, The Hoxton, Brussels will have 198 ‘70s inspired rooms; a lofty double height lobby, bar and restaurant; a rooftop bar and terrace; and The Apartment meeting and events space – all designed by Ennismore Design Studio.
In Berlin, The Hoxton will be located in Charlottenburg in the West of the country. The hotel will have 234 rooms in varying sizes; an open lobby, bar and restaurant; a lush green winter garden inspired by the former Romanisches Cafe, a local meeting point for artists; and The Apartment meeting and events space — designed with a 1920s parlour in mind and directly inspired by Mary Wigman’s lounge, the notable pioneer of Germany’s expressionist dance movement.
