The new store is located on the first floor of Gemini tower of the Mova Mall, one of Haikou’s newest and largest shopping malls.
Stemming from a collaboration with China Duty Free Group, the boutique marks TimeVallée’s first entry into the Travel Retail sector and its 12th boutique across the globe. Occupying an area of 180sq m, the new store warmly welcomes visitors, inviting them to explore a number of luxury brands including Baume et Mercier, Cartier, IWC Schaffhausen, Jaeger-LeCoultre, Montblanc, Panerai, Vacheron Constantin and Maison Piaget.
Providing what the partners describe as an “unparalleled shopping journey throughout the discovery of the most prestigious Swiss luxury watch maisons,” the new TimeVallée store adds to the customer experience and is defined by a combination of physical and digital touchpoints.
The new ‘Discovery Counter’ features state-of-the-art digital technology, allowing customers to explore a number of best-selling watches, limited-edition time pieces and individual Maison collections.
