TimeVallee the innovative multi-brand luxury watch boutique controlled by Richemont, makes its Taiwan debut in Zhubei city. The 194-sqm boutique resides within the city’s Far Eastern Zhubei mall and is opened in partnership with its retail partner, Royal Formosatimes Co. The captivating and immersive space introduces shoppers to some of the most prestigious names in the luxury watch industry, including Baume & Mercier , Cartier, IWC, Jaeger-LeCoultre, Panerai, and Piaget.
Zhubei is a blooming city : its proximity to Hsinchu Science Park, a center for High technology and innovation, and has developed a friendly environment for its residents. FET Zhubei is not only the first mall in Zhubei city but also the largest in the region, which counts approximately 350 retail brands. Its perfect location is expected to generate high traffic. In this thriving environment, TimeVallee is determined to be the first to propose an access to luxury timepieces and a one-of-its-kind experience.
The first TimeVallée boutique in Taiwan offers shoppers a personalized and inspirational luxury watch experience with its luxurious interior design and digital experiences. The interior design merges all the brands seamlessly while keeping their individual brand DNA. The Champaign gold façade with delicate details creates an illusion of a different time space. The dials on the facade come together becoming a chain that resembles a watch’s bracelet. The curved façade, marbles and wood flooring combo create a path, leading shoppers to different zones.
The digital areas allow our guests to explore the heritage of watchmaking industry in different ways. The interactive watch bar showcase Maisons best-sellers, latest arrivals, limited-edition merchandise, and Maison collections, while The timeline pillar invites our guests to discover each Maison strong history and heritage.
The TimeVallée boutique is now open at Far Eastern Zhubei. We welcome all watch lovers and newcomers alike to discover their perfect timepiece while enjoying ultimate experience.



