The Swiss luxury multi-brand watch concept, TimeVallée, in partnership with The Kodak Group, has unveiled its strategic entry into the North American market with the opening of a flagship store at The Avenue, the immersive luxury shopping and dining destination housed within American Dream.
The store showcases a curated collection of exclusive timepieces for both men & women from the world’s most prestigious Maisons including Baume & Mercier, IWC Schaffhausen, Jaeger-LeCoultre, Panerai, Piaget, Roger Dubuis and Vacheron Constantin.
“TimeVallée brings the most luxurious and sought-after watch brands under one roof,” says Bryan Gaus, Senior Vice President and General Manager of American Dream. “Their exclusive collections and unique client experience is the perfect addition to our luxury collection on The Avenue.”
The store, designed as an inspiring space, aims to offer an immersive, unique and personalized client experience to watch enthusiasts and beyond. The space showcases the most emblematic elements of the multi-brand concept such as the watchband-inspired marquee, elegant displays, open areas and a Time Café, creating a welcoming and sophisticated atmosphere. The sinuous lines on the impressive seven meters façade are reminiscent of the Swiss valleys, the birthplace of high watchmaking.
Bradley Kodak, Co-Founder of The Kodak Group, expressed excitement about the partnership, saying: “We are thrilled to join forces with TimeVallée and open the first location in the Americas. Our focus is on crafting extraordinary client experiences, and we know this unique retail concept will provide customers with the ultimate shopping experience in the world of fine watchmaking.”